Seagate Packaging
It's more than just a cardboard box!
This was a package design project focused on exploring the importance of product packaging and how re-branding efforts work for established names. The company that I had selected to experiment with was Seagate, a manufacturer of hard drive and other storage device technologies. The project taught me quite a bit about effective copywriting, building a cohesive visual language across different designs, and the hurdles that can crop up in evolving an established brand kit.
